It was formulated with Asian skin pioneer Tadahiro Shimada.

In the last few years, the beauty world has increasingly recognized ethnicity as a major factor to determine the effectivity of skincare products. Generally, Asian skin is also more sensitive and is easily prone to scarring and dark spots&mdash;due to a thiner stratum corneum, the outermost part of the skin that protects the tissue. Thankfully, beauty products are now specifically targeted towards Asian skin, and have evolved from being trend products to medicine cabinet mainstays&mdash; owned by discerning beauty aficionados who know that skincare works best when tailored to their specific skin type. Quick facts: Southeast Asian women from the 20-35 year-old age group have oily to combination skin, and 54% of these women suffer from dull skin and excessive oiliness at the same time.&nbsp;

The good thing is, the heightened awareness towards the unique needs of those who have sensitive skin gave rise to the latest skincare series from Y.O.U Beauty. In collaboration with Mr. Tadahiro Shimada&mdash;a renowned cosmetic research and development expert&mdash;the brand introduces the MIZU Glow Technology: a gentle &amp; high efficiency skin brightening complex.

The Radiance Glow Series offers a holistic five-step skincare routine through products that accompany Southeast Asian women on their journey of cleansing, prepping, boosting, protecting and repairing their unique skin type. The goal is not to leave any gaps in the regimen that may tempt them to reach out to other products that are incompatible with their skin type&mdash;after all, when skincare steps are done right, the hope is to achieve exceptionally plump, firm and glowing skin.

Start with the Radiance Glow Purifying Facial Foam, a rich yet gentle formula that incorporates Amino Acid Formula, C-three Complex, Niacinamide, and Sakura Extract to effectively cleanse and brighten complexion without stripping the skin barrier. These ingredients are constantly present across Radiance Glow series, whose Toner Essence is the second step to this glowing skin routine. The toner is also formulated with Panthenol, allowing the skin to be hydrated and moisturized even before emollients. Those who swear by serum can consider their Illuminating Serum, visibly reducing skin dullness&mdash;a persistent complaint among Southeast Asian skin. Two creams in the collection answer specific concerns: the Advanced Day Cream formulated with sunscreen agents for a skin-protected daytime glow, and the Advanced Night Gel, infused with lavender to relax the skin for maximum hydration and soothing overnight.

The Radiance Glow Series is available in YOU Beauty's official stores in Lazada, Shopee and TikTok Shop, and in select Watsons, SM Beauty, Robinsons Department Store, Gaisano Capital Group, Prince Retail Group, KCC, Mart One and The Landmark branches. Follow them on social media: @youbeauty_ph on Instagram and Tiktok, and youbeautyph on Facebook.

YOU Beauty Releases A Collection Tailored for Sensitive Skin

L'OFFICIEL PHILIPPINES  March 2024- Park Gyu Young 600PHP 

L'OFFICIEL PHILIPPINES February 2024 Digital -James Reid 

YOU Beauty Releases A Collection Tailored for Sensitive Skin

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