Actress Janine Gutierrez fronts the new product line.

Hydration and moisturization are classic skincare terms, but they often be used interchangeably thanks to their similar yet distinct properties. Following the launch of Bioten&rsquo;s Hydro X-Cell collection, we double down on questions regarding the products&rsquo; key skincare benefits. Read on.

Hydration vs. Moisturization
Hydration infuses water from the atmosphere and keeps it in place within the skin, allowing skin cells to develop its plumpness&mdash;giving you a fresh, revitalized appearance. Moisturization on the other hand, forms an oil-based barrier against the skin&rsquo;s surface to seal in water and prevent external elements from entering the skin. The good news is, in maintaining skin health, both are just as important&mdash;and there are products in the market that effectively contain both hydrating and moisturizing properties.

Why does the skin need hydration?
As simple as it seems, it&rsquo;s best to think of hydrated skin as a well-watered plant: fresh, vibrant and looking full of life. Dehydrated skin looks like the opposite: dull, dry, and rough. Through aging or through the absence of a hydrator such as water intake or specific skincare products that target this concern, the skin becomes less hydrated, making it more susceptible to inflammation, fine lines, and wrinkles.

Which products offer both hydration and moisturization?
Clearly, on our radar right now is Bioten&rsquo;s Hydro X-Cell collection, formulated to address the loss of hydrating and moisturizing properties within the skin, which leads to dryness, dullness, and loss of skin elasticity. The six-product Hydro X-Cell collection has a stellar formulation comprising natural ingredients of cellular water: spirulina, hyaluronic acid, phytoceramides, tetrapeptide, and caffeine. With this combination, not only does the skin get the hydration it needs, it also locks in moisture that keeps the skin look its best. Bioten emphasized that this lock-in benefit can keep skin moisturized for up to 72 hours.

What products make up Bioten&rsquo;s Hydro X-Cell Collection?
Hydration and moisturization is important in every step of the skincare routine&mdash;the Hydro X-Cell collection does a good job in making sure that each part of the regimen is well-represented in their product lineup. Start removing makeup gunk with the Micellar Water, then proceed with cleansing via the Wash Gel. Depending on your specific skin need, layer or apply a few of their hydrators-slash-moisturizers: the Moisturizing and Soothing Cream, or Gel Cream. Finish things off with the Eye Gel Cream, brand ambassador Janine Gutierrez&rsquo; favorite product among the collection.

Why is Janine Gutierrez the perfect Bioten Hydro X-Cell ambassador?
Janine is famously known as a standout beauty with or without makeup, proving that beauty starts with great skin. From supporting roles to indie movies to highly-acclaimed starring roles in TV and film, Janine has truly grown up with her audience, who perhaps resonate with her growing skin concerns as she experiences her 30s. During this age, skin functions slow down, such as the production of hyaluronic acid and the slowing down of overall hydration in the skin. An ambassador like Janine Gutierrez proves that it&rsquo;s never too early nor too late to jumpstart the skin&rsquo;s rejuvenation by introducing a foolproof hydration and moisturization routine.


Learn more about the Bioten Hydro X-Cell collection <a href="http://instagram.com/biotenphilippines" target="_blank" rel="noopener">here</a>.

Hydrate or Moisturize? Bioten’s Hydro X-Cell Collection Does Both In A Bottle

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