The makeup brand launches for pre-order only on Lazada.

When Lazada invited Gabbi Garcia to be the face of its supercharged beauty arm <a href="https://pages.lazada.com.ph/wow/gcp/route/lazada/ph/upr_1000345_lazada/channel/ph/upr-router/render?pha=true&amp;hybrid=1&amp;data_prefetch=true&amp;prefetch_replace=1&amp;at_iframe=1&amp;wh_pid=%2Flazada%2Fchannel%2Fph%2FPHlazbeauty%2Fnewlazbeauty&amp;spm=a2o4l.beauty_channel_share.0.0&amp;__wml_data_prefetch=NO&amp;web_view_type=pre_hot&amp;dsource=share&amp;laz_share_info=731311225_100_200_18559790_731311225_lazbeauty-channel&amp;laz_token=81615c77f8e08a1d68de1c78d8214d4e&amp;exlaz=e_fCrSdbgHdOXGip8qo24MCZFmNCmP6gU%2FnnWa525VocjCXvTKdNAtBZ%2BXixeNsL9T3OAsIU4iCyPgpnWXCnLXHOc2Yq2YLbuBD3WnASIas1Y%3D&amp;sub_aff_id=social_share&amp;sub_id2=731311225&amp;sub_id3=18559790&amp;sub_id6=CPI_EXLAZ" target="_blank" rel="noopener">LazBeauty</a> last year, the e-commerce platform knew that the actress-vlogger had some interest in makeup, but wasn&rsquo;t entirely in the light of how deep this passion was. Just a year later, Gabbi remains part of the collective of superstar Lazada endorsers&mdash;except this time she adds another layer to her partnership with the e-tailer, as the owner of cosmetic brand <a href="https://www.lazada.com.ph/shop/five-beauty?spm=a2o4l.searchlist.search.8.4e455cb2MjTAqI" target="_blank" rel="noopener">Five Beauty</a>.

Lazada Philippines CEO, Carlos Barrera has shown his full support to their brand ambassador&rsquo;s new journey and shared,&nbsp; &ldquo;we love seeing our LazAffiliates and brand ambassadors embark on their entrepreneurial journeys, and are happy to provide them the platform and tools to pave the way to success. Gabbi represents the spirit of our LazBeauty community, and now our seller community as well, joining in our mission to empower all Filipina entrepreneurs.&rdquo;

&ldquo;Ready in five&rdquo; forms the catchy tagline of Five Beauty, a cosmetics brand that finds its uniqueness in making makeup a quick, easy and effortless process for everyone. Complicated beauty routines are often romanticized online, but the truth is, not everyone has time, all the time. While wading through an endless pool of products can be exciting for the cosmetics-inclined, Five Beauty is set to provide multi-use beauty essentials for products that allow you to just grab, dab and go.

Gabbi quips: &ldquo;My beauty philosophy is beauty shouldn&rsquo;t be hard. Whatever way you enjoy applying your makeup, that should be it. There shouldn&rsquo;t be any pressure.&rdquo; That said, the rookie brand held its launch this November to debut their inaugural Hybrid Color Stick, formulated with five colors one can use for the cheeks, eyes and lips. The pigment options do not disappoint: peachy notes, berry tones and even a deep purple shade caters to the naturally wide range of Filipino skin tones, with no two shades being confusingly almost identical. In an already saturated market, it&rsquo;s refreshing to see a beauty brand boldly release limited yet well-chosen pigments with a confidence that there&rsquo;s always going to be a shade for everyone.

Speaking of oversaturation, it&rsquo;s not the first time a local beauty brand has released a multi-stick&mdash;but what makes Five Beauty&rsquo;s Hybrid Color Stick stand out is its packaging. Instead of the standard bullet shape, the Hybrid Color Stick comes in a rectangular stick form with a twist-up casing, often used for sunscreen products. While we suggest to be light-handed in your application as the product&rsquo;s size tends to pay off more color than needed, we get that this complements the brand&rsquo;s easy persona: the more color volume in just one application, the faster it takes to get your makeup done. Other multi-use sticks in the market weight four to five grams, but the Hybrid Color Stick contains 20-grams of color in a single stick, while also promising to be sun-protecting, skin-boosting and hydrating&mdash;as <a href="https://www.instagram.com/fivebeauty.co/?igshid=OGQ5ZDc2ODk2ZA%3D%3D" target="_blank" rel="noopener">Five Beauty</a> promises, it&rsquo;s makeup that gives you more, for less.

Get first dibs on <a href="https://www.instagram.com/fivebeauty.co/?igshid=OGQ5ZDc2ODk2ZA%3D%3D" target="_blank" rel="noopener">Five Beauty</a> which will be available on <a href="https://pages.lazada.com.ph/wow/gcp/route/lazada/ph/upr_1000345_lazada/channel/ph/upr-router/render?pha=true&amp;hybrid=1&amp;data_prefetch=true&amp;prefetch_replace=1&amp;at_iframe=1&amp;wh_pid=%2Flazada%2Fchannel%2Fph%2FPHlazbeauty%2Fnewlazbeauty&amp;spm=a2o4l.beauty_channel_share.0.0&amp;__wml_data_prefetch=NO&amp;web_view_type=pre_hot&amp;dsource=share&amp;laz_share_info=731311225_100_200_18559790_731311225_lazbeauty-channel&amp;laz_token=81615c77f8e08a1d68de1c78d8214d4e&amp;exlaz=e_fCrSdbgHdOXGip8qo24MCZFmNCmP6gU%2FnnWa525VocjCXvTKdNAtBZ%2BXixeNsL9T3OAsIU4iCyPgpnWXCnLXHOc2Yq2YLbuBD3WnASIas1Y%3D&amp;sub_aff_id=social_share&amp;sub_id2=731311225&amp;sub_id3=18559790&amp;sub_id6=CPI_EXLAZ" target="_blank" rel="noopener">LazBeauty</a> starting November 27 to 30. Shop <a href="https://pages.lazada.com.ph/wow/gcp/route/lazada/ph/upr_1000345_lazada/channel/ph/upr-router/render?pha=true&amp;hybrid=1&amp;data_prefetch=true&amp;prefetch_replace=1&amp;at_iframe=1&amp;wh_pid=%2Flazada%2Fchannel%2Fph%2FPHlazbeauty%2Fnewlazbeauty&amp;spm=a2o4l.beauty_channel_share.0.0&amp;__wml_data_prefetch=NO&amp;web_view_type=pre_hot&amp;dsource=share&amp;laz_share_info=731311225_100_200_18559790_731311225_lazbeauty-channel&amp;laz_token=81615c77f8e08a1d68de1c78d8214d4e&amp;exlaz=e_fCrSdbgHdOXGip8qo24MCZFmNCmP6gU%2FnnWa525VocjCXvTKdNAtBZ%2BXixeNsL9T3OAsIU4iCyPgpnWXCnLXHOc2Yq2YLbuBD3WnASIas1Y%3D&amp;sub_aff_id=social_share&amp;sub_id2=731311225&amp;sub_id3=18559790&amp;sub_id6=CPI_EXLAZ" target="_blank" rel="noopener">LazBeauty</a> and earn points when you checkout. More points lead to more redeemable vouchers.

Gabbi Garcia Launches Her Very Own Brand, Five Beauty

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