Two standalone stores are now open in Rustan's Makati and Rustan's Shangri-La.

The sport-inspired French brand founded by tennis player Ren&eacute; Lacoste in 1933 has found immense success in the field of movement-inspired clothing, with its piqu&eacute; polo shorts and other athleisure pieces&mdash;all bearing its storied and signature alligator logo. 

But in 1966, the brand stumbled upon a segment that proved continue the Lacoste legacy of success: Lacoste Underwear, who perfectly inherited its mother brand&rsquo;s classic, timeless and iconic DNA. To this day, Lacoste Underwear continues to be an important brand touchpoint, adding yet another reason for the cult Lacoste following to continue their devotion.

From France to the Philippines, the brand continues to be a champion of modernity and movement through the hundreds of Lacoste stores in the country and finally, the opening of dedicated Lacoste Underwear spaces this year. Located in the Rustan&rsquo;s Makati and Rustan&rsquo;s Shangri-La, Lacoste Underwear spoils Filipinos looking for minimalist, sports-inspired, activity-focused intimates that perfectly captures Filipinos&rsquo; dynamic lifestyles.

Shop Lacoste Underwear online at&nbsp;<a href="http://lacoste.com.ph/" hspace="streak-track" target="_blank" data-saferedirecturl="https://www.google.com/url?q=http://lacoste.com.ph/&amp;source=gmail&amp;ust=1672815343753000&amp;usg=AOvVaw3x8_hoBnpqarYu-pIhSxj0" data-originalfontsize="1rem" data-originalcomputedfontsize="16" rel="noopener">lacoste.com.ph</a>,&nbsp;in-store at Rustan&rsquo;s Makati and Rustan&rsquo;s Shangri-La, or via SSI group&rsquo;s at-home concierge service, The Specialist. Email them at&nbsp;<a href="mailto:customerservice@ssigroup.com.ph" target="_blank" data-originalfontsize="1rem" data-originalcomputedfontsize="16" rel="noopener">customerservice@ssigroup.com.ph</a>&nbsp;or join their Viber Community through this link. For more information, visit the <a href="https://ssilife.com.ph/?utm_source=lo_native&amp;utm_medium=marcom&amp;utm_campaign=lacoste-underwear">SSI Life website</a> or&nbsp;<a href="http://lacoste.com.ph/" hspace="streak-track" target="_blank" data-saferedirecturl="https://www.google.com/url?q=http://lacoste.com.ph/&amp;source=gmail&amp;ust=1672815343754000&amp;usg=AOvVaw0-9A80iXvl3Tui6S51cZYK" data-originalfontsize="1rem" data-originalcomputedfontsize="16" rel="noopener">Lacoste.com.ph</a>&nbsp;and follow Stores Specialists Inc. on <a href="https://www.facebook.com/ssilifeph">Facebook</a> and&nbsp;<a href="https://instagram.com/ssilifeph">Instagram</a>.&nbsp;

Lacoste Underwear Finds Its Home in Manila

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