KENZO partners with Hypebeast for the &ldquo;Real-To-Be&rdquo; project featuring eight young, successful musicians from Asia.

Creative director Nigo&rsquo;s runway debut for KENZO connects the Maison&rsquo;s heritage and his own contemporary codes to create a collection that transcends both cultural and conventional dress forms. The Maison&rsquo;s Real-To-Wear Fall/Winter 2022 collection boasts an authentic wardrobe featuring intricate tailoring and workwear in genderless silhouettes.

To celebrate the collection, KENZO partners with Hypebeast for an Asia-wide campaign highlighting eight young, successful musicians who all share a common value in life &mdash; to share their authentic selves through their craft and passion for music. The musicians centering the campaign include Aisyah Aziz, a singer-songwriter from Singapore; Afgan, an Indonesian singer; BIBI, a Korean singer-songwriter; Erik, a Vietnamese singer; James Reid, an Australian-Filipino singer and record label executive/producer; Jaylerr, a singer and actor from Thailand; Julia Wu, an Australian singer-songwriter based in Taiwan; and Tyson Yoshi, a Hongkong-based singer-songwriter.

The Real-To-Be campaign features project videos capturing these musician&rsquo;s devotion to their craft and what keeps them going. Despite their success and rising fame, they remain genuine, authentic, and true to their goals and passions. Sporting looks from the KENZO Real-To-Wear collection, these eight musicians express themselves in styles that match their authenticity under the spotlight of KENZO&rsquo;s iconic red color.&nbsp;

Shop the musicians&rsquo; KENZO looks on the <a href="https://www.akimbo.ph/" target="_blank" rel="noopener">Akimbo website</a>. You may also find them at Akimbo Uptown Mall, KENZO Greenbelt 3, and KENZO Solaire.

KENZO Spotlights Asia’s Young Musicians and Their Authentic Selves On Its Latest Campaign

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