Swarovski turns a new page under the helm of Global Creative Director Giovanna Engelbert.

At its 125th anniversary, Swarovski leaps a step into the future with a dramatically fresh vision by Giovanna Engelbert, a celebrated fashion icon and creative talent.

In 2020, Giovanna Battaglia expanded her role at Swarovski from creative directing the B2B division to now heading the crystal maison’s global creative direction. Her debut work, the Collection One, comes to life as the first act of the Wonderlab that delivers an utterly different dimension of Swarovski. 

“I wanted to explore the fundamental geometry of crystal and its potential as a material,” said Giovanna Battaglia, “As I set out on my own creative journey, I respect how transformative jewellery can be and wanted to create pieces and a vision of style that women and men could embrace and feel like their bold unique selves in.”

COLLECTION I_ADWOA_LUCENT.jpg

COLLECTION I_LEXI_CURIOSA.jpg

With an explosive approach to colour, cut and styling, Collection One embodies what Giovanna Battaglia has envisioned for Swarovski. From necklace to earrings and body jewellery, the collection stays true to Swarovski’s heritage with enduring elegance while not afraid to stand out and make a statement.  
 
To celebrate the arrival of Collection One, Swarovski releases a series of short films where “science and magic meet, extra and elegance collide”, starring Adwoa Aboah, Isla Johnston and Gwendoline Christie. 

 

<iframe frameborder="0" height="1080px" scrolling="no" src="https://www.instagram.com/p/CLo8_7AjuGU/embed" width="1080px"></iframe>

 

<iframe frameborder="0" height="1080px" scrolling="no" src="https://www.instagram.com/p/CLrJYG7jtx_/embed" width="1080px"></iframe>

 

<iframe frameborder="0" height="1080px" scrolling="no" src="https://www.instagram.com/p/CLrd_k_jca4/embed" width="1080px"></iframe>

Discover more on <a href="https://www.swarovski.com/en-MY/s-swarovski-collection-1/">swarovski.com</a>.

"Collection One" Marks a New Era for Swarovski with Giovanna Engelbert

Recommended posts for you

Fashion

Inside the Louis Vuitton Women’s Pre-Fall 2024 Show in Shanghai

Culture

RIMOWA Celebrates Its New Seasonal Collection in Seoul

Fashion

Dior Unveils Its Newest Boutique in Cebu

Hommes

Exclusive: Jonathan Anderson on Designing the Latest UNIQLO and JW Anderson Collection

Fashion

Here’s How You Can Dress up Your FENDI Peekaboo

Fashion

How to Style Green: The Hottest Color of the Summer

Fashion

Michelle Dee and BJ Pascual Explore Seoul in the Rokh H&M Collection

Fashion

Here’s Where You Can Watch the Louis Vuitton Women’s Voyager Show