This multi-brand concept store in Glorietta takes sustainability to heart.

Bayo Group has recently unveiled its innovative multi-brand concept store, situated in the heart of Glorietta. This groundbreaking establishment brings together three beloved Filipino brands &ndash; Bayo, Tela, and ViseVersa &ndash; under one roof, setting a remarkable precedent for sustainable design in the retail landscape.

What truly sets this collective endeavour is the shared commitment to sustainable principles that runs deep within each brand's DNA. Bayo's vision towards a Journey to Zero, advocating for the embrace of circular business models; Tela's integration of sustainable fabric solutions, redefining the essence of sustainable fashion; and ViseVersa's steadfast dedication to effortless style. The shared purpose of these three brands is further accentuated by the flagship store's ingenious use of repurposed materials in its displays, forming a cohesive ecosystem centred around ethical sourcing and resource transformation.

The creation process itself aligns with ecologically conscious principles, utilising natural materials such as water-based ink prints, cornstarch-based packaging, and recycled paper hang tags. The Bayo Group maintains a steadfast commitment to local production by partnering with communities in Aklan, Argao, and Bulacan, while simultaneously tackling textile waste through responsible recycling practices.

Reflecting their ardour to sustainability, the store's design harmoniously incorporates elements like marble, abaca, and other organic materials. The flagship ingeniously repurposes their Holiday 2022 display into functional barricades, abaca-wrapped mannequins, and recycled hangers, showcasing the brand's approach to reducing waste.

Embracing the ethos of sustainability and innovation, this store heralds a new era for Bayo Group. Beyond its captivating array of conscious multi-brand offerings, their concept store signifies the company's pioneering foray into the seamless fusion of in-person and online retail experiences. The store not only brings the virtual realm to life, but also redefines the shopping journey by introducing interactive fitting rooms and a novel online-to-in-store pickup approach. As Bayo Group takes these strides towards revolutionising the retail landscape, it's clear that a harmonious blend of the digital and physical is the future of retail.

During its launch, the distinct narrative of each brand takes centre stage. Transitioning between brand booths, visitors are greeted by captivating photo walls and stalls that elevate the experience of witnessing these pieces in person. There are chances to obtain prizes by spinning a wheel and leaving a commitment to sustainability on the freedom wall.

Beyond all the enjoyment during its launch, nothing quite matches the sight of the celebration of Filipino heritage and innovation in full exhibition. Bayo Group&rsquo;s multi-brand concept store certainly echoes stories centred around sustainability and significance, all rooted in a shared purpose.
Visit Bayo Group&rsquo;s multi-brand store featuring Bayo, Tela &amp; Vise Versa at the Ground level of Glorietta 2, Makati City.&nbsp;

Bayo Group Opens A New Space for Style and Sustainability

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