The actor stars in the fragrance's first action-led campaign, directed by Alfonso Cuarón and set against the neon-lit backdrop of Hong Kong.
The appointment further cements the actor as one of Southeast Asia's defining style stars.
From Santos watches to diamond-studded Juste un Clou jewelry, the Stray Kids member has built one of the coolest Cartier collections we’ve seen.
The latest chapter of the collection moves between countryside landscapes and city streets, bringing a lighter, more colorful take on workwear.
The limited-edition Royal Oak Concept Flying Tourbillon blends high watchmaking with the world of AMBUSH.
The piece that sits perfectly between a basic tee and a polo is still having a moment.
They aren’t exactly disappearing, but more men are starting to dress with the body in mind again.
From K-pop stars to runway shows, smudged eyeliner has suddenly part of modern menswear styling.
At his Amsterdam show, the singer stepped onstage in a Prada look that mixed retro color and soft tailoring.
The singer’s new 150-piece collection with Zara pulls directly from his personal style, Puerto Rican identity, and creative universe.
The South Korean musician puts his signature edge into Calvin Klein’s iconic essentials.
The actor stepped onto the Cannes red carpet and proved that understated dressing still works.
The singer opened the tour in Amsterdam wearing a Celine look that had cool rockstar energy.
From slim loafers to heavy derbies and polished slip-ons, men’s footwear is opening up again after years of sneaker dominance.
The new Summer 2026 capsule mixes Mediterranean beachwear with the surreal, poetic world of 3.Paradis.
After years of quiet luxury and minimalist dressing, men’s fashion is getting louder, more layered, and a lot more personal.
What's better than a Bird on a Rock? Two Birds on a Rock.
The Filipino-Canadian model has walked for Givenchy, Giorgio Armani, Burberry, Louis Vuitton, and more.
Inspired by Pop Art and ’80s design, the unexpected collaboration reimagines the Royal Oak in full color.
Set against the backdrop of Manhattan, the latest menswear campaign moves between tailoring, skate culture, and downtown ease.
The actor joins the Italian house as the latest face of its evolving menswear vision.
The Korean actor joins the Roman Maison as the face of its jewelry and watch collections.
The Stray Kids member steps out with the new Dior Archie.
From rare Patek Philippes to complicated Hublots, the group’s watch collections are becoming just as closely watched as their fashion deals.
The Swiss watchmaker is heading back to the water.